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Jan 22, 2008

A Merchant's CSE

There have been lots of comments left on this blog about what CSEs do poorly and some ideas for how they should be doing things better.

I want to open the floodgates. 

I want to hear from all of you merchants, CSE execs / employees, e-commerce junkies and anyone else who has ideas for their 'perfect-world' CSE. 

What I want to do is gather your ideas, ideals, feedback and more and structure it in a new post later this week.

Some ideas:

  • How would you send, track and manage feeds? Would feeds even exist?
  • How would you pay for search placement, if at all?
  • How would your perfect-world CSE promote the best merchants? The best deals?
  • Would social shopping be a factor?
  • What about SEM? How would you like your products promoted on the search engines?
  • Email marketing resources
  • What would it look like? How would it make users find your products better?
  • Which CSE do you think does the best job right now? How could it build on top of that experience?
  • Would it be creative like Jellyfish Smack?  What other "game-like" options would it offer?

So, here's the invitation.  Your forum is just a click away.

Comments open!

Written by Scott Hurff -- scott.hurff at channeladvisor

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